New Celebrity Silhouette Swanks up with Bulgari and other Chic Shops

Celebrity Silhouette sails into the swank shopping market

Regrettably, the Savvy Seafarer had to turn down an invitation  to the inaugural of Celebrity Cruises’ new Silhouette in Hamburg, Germany this month. Had a major conflict or would have been there done that, especially since hearing how fantastic she’ll be. But I will be seeing the ship in the US, New Jersey of all places, in November.

Anyhowm in a world where there is typically too much to do and too little time to do it, a vacation is a precious respite. It also presents the ideal time to indulge in a little leisurely shopping. Recognizing that–along with a profit center when they see one,  Celebrity Cruises created an innovative onboard shopping experience that makes guests’ vacations even more special.

 When the sleek new ship sets sail from Hamburg, Germany, July 23, its inviting boutique space will introduce a boutique dedicated to one of the world’s leading luxury brands: Bulgari. “Our guests tend to appreciate products that are luxurious and sophisticated, with a modern, contemporary flair, and Bulgari is renowned for consistently delivering that,” said Celebrity’s Senior VP of Hotel Operations Lisa Lutoff-Perlo.

“This brand’s recognized commitment to innovative design, style and quality makes it an ideal fit with the Celebrity Cruises product and experience.” Across its product portfolio of jewelry, watches, accessories, fragrances and more, Bulgari has long been admired for its bold, sophisticated style, meticulous craftsmanship, and unique design.

 The Bulgari boutique on  will showcase a wide variety of exceptional bling,  watches and sunglasses. Among the other distinct, upscale – and in some cases, up-and-coming – brands found in other shops onboard  will be Mad Bags– handbags created from textiles such as eco-friendly bamboo, animal-friendly leathers and hand-woven taffeta silks; Soybu, which blends eco-friendly fibers into the soft, vibrantly colored fabrics of its women’s performance apparel; Eileen Fisher, famous for apparel boasting a sophisticated, easy elegance; the legendary and now kind of boring Tommy Bahama brand of  resort apparel; Calypso St. Barth’s, with a self-proclaimed no-fuss approach to stylish resort-wear and much more.

Like Mar Y Sol, which creates authentic, handmade accessories using natural materials from Madagascar’s precious forests; Big Buddha, which made its mark through the pop hardware and vibrant colors of its bags and shoes, and La Regale, the preeminent leader in special occasion handbags.

 Shoppers will also find lots of watches from he Omega line, in addition to models from Chopard, Fendi Crazy Carats, Longines, Michele, Tag Heuer and Tissot.  Hipsters can get cool shades like Maui Jim, Oakley and Ray-Ban. Celebrity’s private label “Blue Collection” sportswear will be expanded on the ship, as will the variety of ethnic gifts and merchandise reflective of the communities and cultures in which the ship is sailing.

Cosmetic’s at sea an ocean of  famous brands such as Chanel, Clinique, Dior, Lancome and La Prairie, and fragrances from Armani, Calvin Klein, Dior, Dolce & Gabbana, Givenchy, Juicy Couture, Marc Jacobs and Thierry Mugler. Celebrity Silhouette’s boutique offerings are presented in partnership with Starboard Cruise Services.

Celebrity Cruises’ iconic “X” is the mark of the world’s top-rated premium cruise line, with spacious, stylish interiors; dining experiences elevated to an art form; personalized service, with a guest-to-staff ratio of nearly 2:1; unexpected, trendsetting onboard activities, all designed to provide an unmatchable experience for vacationers’ precious time. Celebrity sails to Alaska, Australia/New Zealand, Bermuda, California, Canada/New England, the Caribbean, Europe, Hawaii, the Pacific Coast, Panama Canal, South America, and year-round in the Galapagos Islands. Celebrity also offers immersive cruisetour experiences in Alaska, Australia/New Zealand, Canada, Europe and South America. One of the fastest-growing major cruise lines, Celebrity’s fleet currently consists of nine ships, with two additional Solstice Class ships scheduled to join the fleet: Celebrity Silhouette in July 2011, and Celebrity Reflection in Fall 2012. For more information, dial 1-800-437-3111, visit  or call your travel agent.   Web Site:


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